You are able to add conversions to track as part of your experience and this can be done directly from the visual editor itself and is very straight forward.
Accessing the conversions in the visual editor
This document assumes you have followed the steps to create an experience and a full guide can be found here.
Once the visual editor has launched you will see options to edit, change visibility and add conversions.
To add a conversion it is as simple as selecting the element you want to track as a conversion, such as clicking on a button, and giving it a name.
In this example the 'Free trial' button is selected and we have given it a name of 'Click - free trial'.
Once finished, click save and this conversion will be saved and will then begin tracking and collecting data once the experience is pushed live.
Conversion log
All conversions that have been added and created will appear in the change log. Navigate to the 'Log' and select 'Conversions' and you will see a list of conversions which have been set up.
Be aware conversions set up in the visual editor do not appear in the 'Conversion points' section of the create form but will still be tracked.
Removing/editing an existing conversion
You can edit and remove conversions which you have created from the change log.
Clicking the edit icon will take you back to the previous step where you can change the element to track as well as the name given.