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Installing Webtrends Optimize into a Shopify store

James Harber avatar
Written by James Harber
Updated over a week ago

This document describes how to install Webtrends Optimize into a Shopify store.

While we don't yet have a plugin, installation should only take 2-3 minutes with these details to hand.

Get your tag from the Webtrends Optimize UI

1. Enter the Tagging Guide from the top nav:

2. Copy the tag script

Login to your Shopify Admin area

You should know how to do this. Typically accessed through storename.myshopify.com.

Find the liquid template

Paste in the Webtrends Optimize tag

This should already be in your clipboard. Paste it into the area shown below.

1. Find and click on theme.liquid

2. Paste in the code from your clipboard before the close head tag

3. Hit the Save button.

Tracking Purchases, Revenue, Units etc.

Shopify does not use the theme.liquid file on the thank-you page, but it has PIxels which allow us to capture useful data around purchases, revenue, etc.

See full details for installing our pixel here:

Once pasted, save and close.

Automated tracking section in Optimize

In Optimize, we now need to specify the Custom Data fields you capture. Doing so will attach the custom data to every new project you create automatically, so no need for 1-off efforts.

This is something your technical support team will need to set up for you. It only takes a minute - please ask us to handle this. Once complete, the Automated Tracking screen will list all of your fields.


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