Third Party Integrations
How can you integrate WTO with your tech stack
Push Integrations
Integrations which push data out of WTO into other tools
Push Integrations introduction
Create your own - for usersAre you a user of Webtrends Optimize looking to send data to a 3rd party platform when people fall into your experiment?
Create your own - for vendorsAre you a vendor, considering your options for an integration with Webtrends Optimize where a/b testing views can be sent to your platform?
Integrations - Acoustic Tealeaf (push)Pushing data to GA4 with GTM
Integrations - Adobe Analytics (push)How to integrate WTO with Adobe analytics
Integrations - Contentsquare (push)Pushing data to Contentsquare
Integrations - Fullstory (push)Pushing data to Fullstory
Integrations - GA4 (push) via GTMPushing data to GA4 with GTM
Integrations - Heap by Contentsquare (push)
Integrations - Hotjar (push)
Integrations - Microsoft clarity (push)Integrating with Microsoft Clarity
Integrations - Mouseflow (push)Pushing data to Mouseflow
Integrations - Segment (push)
Integrations - Tealium (push)Integrating with Tealium
Integrations - Zuko Analytics (push)
Pull integrations
Integrations which pull data into WTO from other tools
Integrations - Bloomreach customer profiles (pull)This integration takes data found in the Bloomreach Data Layer, and ingests it into the Optimize data layer.
Integrations - Planning Inc. Bigquery segments (pull)Planning Inc is a data company, and we integrate with them on a "pull" basis.
Shopify – Read-Only Access to Back-end data
Shopify - Pixel - Metric Capture
Integrations - Snowflake (pull)Send data from your Snowflake warehouse into Optimize for targeting and personalisation
Integrations - Bigquery GA4 Segments via. Google Sheets (simple) (pull)
Integrations - Salesforce CRM (pull)
Integrations - Salesforce CRM v2 (pull)This is the v2 integration, which uses Connected Apps
Other integrations
Other integrations that aren't as easily categorised into Push or Pull
Integrations - Optimize Build Framework (OBF)
Google Sheets integration